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Live With Aloha

Humu Surf believes in the values of strong family and community, that we can all make a difference and have fun doing it!  To 'Live With Aloha' means to love and cherish each other and our planet. 

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We're Teaming Up With the Pacific Whale Foundation

Humu Surf Co. Joins Forces with Pacific Whale Foundation to Protect Ocean Life

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Why we're here

Inspired by the Hawaiian Islands and the beautiful ‘humuhumunukunukuapua’a', Humu Surf is all about sending out good vibes and the spirit of aloha! 

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Our goal is to inspire

We believe that our future rests in educating our kids to cherish our planet and our oceans and we will do everything we can to help to make it FUN!

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Humu Surf Has Been Featured In

Our Bamboo Collection

Men's Woody Bamboo Lightweight Hoodie

$ 49.99

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  • marine-blue
  • slate

Men's Woody Bamboo Lightweight Hoodie

Regular price $ 49.99
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Women's Woody Bamboo Lightweight Hoodie

$ 49.99

  • sand
  • slate
  • marine-blue

Women's Woody Bamboo Lightweight Hoodie

Regular price $ 49.99
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Women's Woody Bamboo Long Sleeve Sunshirt

$ 39.99

  • sand
  • marine-blue
  • slate

Women's Woody Bamboo Long Sleeve Sunshirt

Regular price $ 39.99
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Men's Woody Bamboo Long Sleeve Sunshirt

$ 39.99

  • marine-blue
  • slate
  • sand

Men's Woody Bamboo Long Sleeve Sunshirt

Regular price $ 39.99
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only 28 left in stock

 
 

Our Top Selling Products

Woody Truckers Hat

$ 24.99

Woody Truckers Hat

Regular price $ 24.99
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only 269 left in stock

 
 

Original Truckers Hat - Black

$ 24.99

Original Truckers Hat - Black

Regular price $ 24.99
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only 181 left in stock

 
 

Lanai Truckers Hat

$ 24.99

Lanai Truckers Hat

Regular price $ 24.99
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only 18 left in stock

 
 

Wave Snapback Cap

$ 24.99

Wave Snapback Cap

Regular price $ 24.99
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only 18 left in stock

 
 
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Humu Surf Co. supporting Paddle Imua

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Testimonials

Humu Surf believes in strong family values and the importance of community. We can all make a difference and have fun doing it!  To 'Live With Aloha' means to love and cherish each other and our planet. 

Humu Surf Company's hats and rashies, for kids to adults all reflect the awesome power and colors of nature. Now, you can keep your head protected and serve the planet by wearing Humu! Aloha.

Humu Surf strives to encourage people of all ages the vital importance of health. We believe that when we care for of our bodies through diet and exercise, avoid smoking and other destructive habits, then we have a chance to live long, productive lives feeling good! Humu Surf believes we all can be assets to our family, friends, and communities.

Maui Surfer Girls is honored to partner with Hulu Surf! Our surf campers and staff love surfing in their quick-dry foam trucker hats (bonus-they float if you wipe out!) and the lifeguard straw hats are perfect for staying cool on long beach days. We are stoked to know that the proceeds from Humu products go towards causes we also care deeply about: marine animal advocacy and ocean conservation. Mahalo Hulu Surf! Keep up the good work.

Carole

Maui Surfer Girls

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Dedicated to a beautiful and healthy lifestyle.

Our Mission

Humu Surf’s mission, in addition to building a strong brand in the surfing and SUP communities, is to foster the spirit of aloha and respect for the ocean and beaches and all living things.

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Journal

All the latest from Humu, our friends, and partners.

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Advocacy

Protecting the future for our children.

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Help Support the Pacific Whale Foundation

Men's Pacific Whale Foundation Collaborative T-Shirts

$ 24.99

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Men's Pacific Whale Foundation Collaborative T-Shirts

Regular price $ 24.99
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only 15 left in stock

 
This item is a deferred, subscription, or recurring purchase. By continuing, I agree to the cancellation policy and authorize you to charge my payment method at the prices, frequency and dates listed on this page until my order is fulfilled or I cancel, if permitted.

Women's Pacific Whale Foundation Collaborative T-Shirts

$ 24.99

  • white

Women's Pacific Whale Foundation Collaborative T-Shirts

Regular price $ 24.99
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Size:
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only 19 left in stock

 
 

Help us protect this precious Ocean life.

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Aloha@humusurf.com

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Where else to find us

Humu Surf products are available at Bliss 101 in Encinitas

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